Did Taylor Swift lose $125 million in brand deals, after endorsing Kamala Harris against Donald Trump?! Take a look at the viral claims, and find out what the facts really are!
Claim : Taylor Swift lost $125M after endorsing Kamala Harris!
Right after Taylor Swift endorsed Kamala Harris against Donald Trump in the 2024 Presidential election, people started claiming or suggesting that Taylor Swift lost $125 million in brand deals as a result of her decision.
SpaceX Fanclub : Taylor Swift Loses Brand Deals Worth $125 Million After The Big Endorsement
Pamala Trago : Good she needs to be exposed for the demonic influence she is 💯
Sam Ghannoum : Good, you ungrateful singer and movie stars 🔥
Taylor Swift unexpectedly lost $125 million brand contract after a massive advertising campaign. 😂
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Truth : Taylor Swift did not lose $125M after endorsing Kamala Harris!
This is yet another example of fake news circulating about Taylor Swift and Kamala Harris, and here are the reasons why…
No evidence Taylor Swift lost brand deals over Kamala Harris endorsement
First, let me just point out that there is no evidence Taylor Swift lost any brand deal over her endorsement of Kamala Harris in the 2024 US Presidential election.
If Taylor Swift actually lost any major brand deal, never mind $125 million worth of brand deals, it would have been widely reported not just by the mainstream media, but also celebrity blogs. It would also have sparked outrage by Swifties – Taylor Swift fans for the uninitiated.
Yet, there has been no credible reporting, not even by hyper-competitive celebrity blogs. Even Taylor Swift fans have not fallen for this hoax. That’s because it never happened.
It was just satire
These claims appear to be based on an Esspots article (archive). Here is an excerpt:
Taylor Swift Loses Brand Deals Worth $125 Million After The Big Endorsement
In what can only be described as a seismic shift in the world of pop culture and product placements, Taylor Swift, America’s sweetheart-turned-political commentator, has reportedly lost brand deals worth a staggering $125 million. The reason? Her latest “big endorsement,” which seemed to hit all the wrong notes with some of her biggest sponsors.
It may not be readily apparent, but if you look carefully, you will see that the Esspots article is labelled as Satire. At the very bottom of the article, it is also stated “NOTE: This is SATIRE, Not Real.”
The graphic used by SpaceX Fanclub (which appears to be linked to Esspots) has a Rated Satire overlay on the upper left corner, and its Facebook post (archive) has a disclaimer – This is Satire.
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Esspots said Taylor Swift endorsed a vegan cryptocurrency
While the title and lede appears to suggest that Taylor Swift was “cancelled” by big brands over her endorsement of Kamala Harris, the Esspots article (archive) actually said that it was over her endorsement of a “vegan cryptocurrency”!
Here is an excerpt of the relevant section:
Was it a presidential candidate? A new movement? A cause everyone can get behind? No. In a twist that no one saw coming, Swift endorsed…a vegan cryptocurrency backed by none other than Elon Musk’s second cousin.
Her exact words? “This crypto is the future, and honestly, we need to save the planet—and our portfolios.”
It appears that many people did not bother to read the Esspots article beyond the first 2-3 paragraphs, and jumped to the conclusion Taylor Swift lost $125 million in brand deals over her endorsement of Kamala Harris.
The truth is – the satirical article by Esspots claimed that Taylor Swift just endorsed a vegan cryptocurrency. Needless to say, there is no such thing as vegan cryptocurrency.
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Esspots is a satire website
Esspots identify itself as a satire website. If you look at their About Us page, it’s stated clearly that it is dedicated to bringing you “fake news and absurdity”:
Welcome to the US page of Esspots (A Subsidiary of SpaceXMania.com specializing in Satire and Parody News), your one-stop destination for satirical news and commentary about the United States of America. Our team of writers and editors is dedicated to bringing you the latest and greatest in fake news and absurdity, all with a healthy dose of humor and satire.
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Name : Adrian Wong
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Dr. Adrian Wong has been writing about tech and science since 1997, even publishing a book with Prentice Hall called Breaking Through The BIOS Barrier (ISBN 978-0131455368) while in medical school.
He continues to devote countless hours every day writing about tech, medicine and science, in his pursuit of facts in a post-truth world.
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